Physera

Musculoskeletal (MSK) Program | Omada Health

health AIdigital healthtelehealthmedtech

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StageSeries A

Raised$10.8M

Founded2016

Employees9

LocationSan Francisco, CA

Business modelB2B2C, SaaS

About

Physera’s innovative program for managing musculoskeletal (MSK) conditions offers quick and easy access to virtual physical therapy using a smartphone. Patients receive personalized, guided exercise therapy by top-tier licensed physical therapists. Convenient access to physical therapy enables faster recovery, positive clinical outcomes and a reduction of downstream MSK spend.

Product

Value proposition: Behavioral, science-led MSK care that accelerates recovery and improves outcomes through proactive virtual physical therapy, personalized plans, and data-driven tracking.
Target customers: Employers, health plans, health systems, providers, benefit consultants
Regulatory: HIPAA-compliant privacy/security framework (regulatory specifics not fully listed)

Founders

Dan Rubinstein — Co-founder and CEO
Cameron Marlow — Co-founder

Products

MSK program (online physical therapy)range of motion tracking with computer vision3D exercise animationsgoal setting and progress trackingmember messaging with licensed PTs

Key features

Licensed physical therapists networkdiagnosis and treatment initiation within 24 hourspersonalized treatment plansreal-time messaging with PTsrange of motion capture via computer vision3D exercise animationsproactive member supportrecurrence prevention support

Technologies

Computer Vision3D animationdata analyticsvirtual care platformtelehealthmotion tracking

Integrations

EHRs / health systems (unspecified)

Target conditions

Musculoskeletal (MSK) injurieschronic MSK conditionsacute joint and muscle issuespreventive and ergonomic MSK care

Care settings

virtualhomeclinic (physiotherapist network)

Certifications

HIPAASOC 2FDA status not specifiedCLIA not specifiedHITRUST not specified

Traction metrics

93% of program members show improvement in their area of concern$1250 in cost savings for members at year 1180% of program members finish treatment plans99% of program members are highly satisfied with quality of care98% satisfaction with MSK program50% of members set 1+ goals60% of members with goals include an action plan55% of members with goals complete the behavior3-4 goals in first 4 months for those setting goals

News

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